Impact Report FY25

Working closely with the Docusign team, Ballasiotes helped creative direct, design, and shape the visual language for the FY25 Impact Report. The annual report spans customer impact, employee culture, environmental commitments, and community investment. The challenge was to create a digestible, reusable format to scale across other reports and mediums as well. The result is a polished, cohesive document built to self-serve, that reflects Docusign's global scale while maintaining clarity and purpose throughout.

What We Did
Creative Direction
Visual Design
Typography
Visual System
Strategy
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